✨ Vyāpār Sūtra ✨ The Sacred Code of Commerce From Ramayan to Retail, from Shastra to Strategy — A timeless journey where Dharma meets Data, Gems mirror Quality, and Inner Balance fuels Global Business.

 

                                            ✨ Vyāpār Sūtra ✨

                                                             The Sacred Code of Commerce

                                             From Ramayan to Retail, from Shastra to Strategy —
                                                          A timeless journey where Dharma meets Data,
                                                                                    Gems mirror Quality,
                                                                 and Inner Balance fuels Global Business.

PREFACE

In an era where commerce is often seen as a battleground of profit margins, branding wars, and digital dominance, Vyāpār Sūtra invites the reader to pause — and return to the sacred origins of trade.

This book is not merely an economic or strategic narrative. It is a drama of values and vision, woven from the ancient wisdom of the Ramayan, the philosophical strength of our Shastras, and the dynamic insights of modern business practices. It journeys through the mystical realms of gemology, the practicalities of global trade, the pursuit of quality, and the psychological need for balance in decision-making.

Here, Dharma does not stand apart from strategy — it is the strategy. Here, quality control meets karma, and emotional intelligence balances statistical data.

This book is for thinkers, educators, entrepreneurs, spiritual seekers, and students of management alike — anyone curious to explore how the sacred and the strategic can coexist, not just in theory but in practical, powerful ways.

Let this be your sutra — your thread — to weave together commerce and consciousness.

 

✅ BOOK PROPOSAL

Title:
Vyāpār Sūtra: The Sacred Code of Commerce

Author:
Dr. Mamta Vyas

Category:
Business Strategy | Management | Indian Philosophy | Behavioral Economics

Word Count (Estimated):
60,000 – 75,000 words

Target Audience:

• MBA/BBA/Commerce students
• Entrepreneurs & Business Leaders
• Academics in management and cultural studies
• Policy Think Tanks & Economic Planners
• Readers of spiritual economics (e.g., those who read Gurcharan Das, Devdutt Pattanaik, or Radhakrishnan Pillai)

Unique Selling Proposition (USP):

• A hybrid framework combining Vedic wisdom with modern strategy tools
• Interdisciplinary approach: Astrology, Mythology, Quality Control, Marketing, Trade & Behavioral Psychology
• Use of storytelling and drama as learning tools
• Practical lessons from gems, rituals, and spiritual commerce to digital marketplaces

 

✅ OBJECTIVES OF THE BOOK

1. To bridge ancient Indian wisdom with modern business practice using stories, scriptures, and strategy models.
2. To explore the ethical foundations of commerce (Vyāpār) from Vedic, epic, and astrological perspectives.
3. To present a unique interdisciplinary framework combining quality control, certification (like gems), and spiritual integrity in trade.
4. To highlight the psychological and emotional intelligence aspects of business decisions, using lessons from mythology and behavior.
5. To advocate for conscious capitalism, where profit is aligned with dharma, and success is measured beyond financial gain.
6. To provide students and practitioners with a fresh, Indianized management pedagogy that includes drama, storytelling, and reflection.
7. To instill pride in India's commercial heritage while preparing readers for global business challenges.